Wipro eSymphony – A Definitive Solution for Effective Digital Transformation

Wipro eSymphony - A Definitive Solution for Effective Digital Transformation

Introduction The present business landscape is susceptible to disruption, and our leaders must refocus on business resilience. Digital transformation is a journey that all businesses must undertake. Embracing technology and digitalization is a key driver for increasing resiliency and addressing the multiple challenges of managing the digital transformation process. A business that doesn’t keep up … Read more

Facebook Marketing 101: An Introductory Guide

It’s no secret that video marketing has revolutionised the way we connect with people online, especially on social media sites like Facebook, Instagram, and Twitter. Video marketing can be incredibly beneficial to your business if you do it right. But if you don’t have the right tools, various layouts, or knowledge, it can backfire and … Read more

Digital Out of Home Advertising Examples

Out-of-home advertising has become one of the most effective ways to promote products and services to a targeted audience. It is non-intrusive yet noticeable. Its many forms include large billboards, digital displays, vehicles, and point-of-sale advertising. In the past, out-of-home advertising was too expensive for the average seller, but now it’s affordable for any seller. … Read more

Basic SEO Steps for Small Business

SEO, aka Search Engine Optimisation, isn’t just an important strategy for big companies with big budgets.  Small businesses owners are wise to employ SEO tools too, which will ensure their business has strong visibility online.  SEO boosts business exposure in search engines, thereby increasing website traffic, and more importantly, revenue.  Most of the time, business … Read more

Six Small Business Marketing Mistakes to Avoid

Marketing is essential when it comes to growing a small business, full stop. However, it’s important that your money is well-spent on marketing strategies that will yield the best results. This blog will pinpoint six common marketing fails to avoid so you can ensure maximum marketing success and a thriving business.  1.   Seeing Marketing … Read more

3 Tips For Starting a Business

Have you got the entrepreneurial spirit with the big dream of starting a business? Regardless of whether you plan on working from home, being a sole trader or are going to need to hire staff, being your own boss and venturing out into the world of being a business owner can be incredibly exciting and … Read more

KYB Checks- A New Normal in the Era of Digitization

verifying businesses

All businesses want is their interests to be secured while they make corporate collaborations. Ponemon Institute conducted a study which states that more than 4 million dollars are lost due to non-compliance. Thus, Know Your Business is the sole source to check partner companies and stay compliant with AML regulations  KYB, when compared to KYC, … Read more

Top Reasons to Invest in Bitcoin

Top Reasons to Invest in Bitcoin

There’s no running away from the fact that investors have embraced the power of bitcoin. This is why you will find tons of people talking about investing in it. Since it has emerged as a lucrative investment option, It has encapsulated the attention of millions of people across the globe. While the rich and famous … Read more